For the past year, I’ve been working remotely as a Senior Product Designer at Popup with an amazing team of designers.
Since then, I’ve had the opportunity of serving as the Founding Product Designer at Incredible.
Here, I had the privilege to build a novel product from scratch with an incredible team of founders and developers.
I enjoy cooking food that feels close to home. I'm always up for watching documentaries and thrillers.
Other than that, I’m a full-time cat mom. I love teaching her tricks and building stuff for her.
Beyond work.
I'm curious and love exploring new things. I'm ambitious and I believe consistency and hard-work always pays off.
I believe kindness makes the world a better place. In my journey of learning to love myself and be confident in who I am, I strive to always be kind and compassionate to others.
The musical team after the show
It was a new experience and totally pushed me out of my comfort zone, but I absolutely loved it! Seeing everything come to life was the best feeling.
I recently produced a musical where I managed the stage crew. We procured props, built sets, and coordinated prop movements between scenes.
With 4 months of hard work and weekend practices, we pulled it off!
A scene from the musical that’s very close to my heart
Experience
A no-code e-commerce store building app.
September 2022 - Present
Collaborated cross functionally to create a comprehensive design system for Popup’s core experience with slot system and applied it to redesign the admin view. This resulted in a 40% reduction in design and development time for new features.
Created a design system for Popup’s editor and redesigned the experience to improve consistency and usability, resulting in a 25% increase in task completion.
A simplified developer video content creation app.
August 2021 - August 2022
Led design for Incredible from it’s MVP to the alpha version and closely collaborated with the founders to create the core experience of Incredible, leading to a 84% growth in active users.
Designed comprehensive real-time collaboration features to enable users to create content together, resulting in a 30% adoption within the first 3 months.
Designed the marketing website and a template repository for Incredible Studio.
Design agency
November 2020 - August 2021
Owned the design of a hospitality tech app, Hoplet and designed internal tools for brands like Mars Wrigley and Stanley Black & Decker.
Designed a project management app to enable customers to create and manage projects in Newwwton, leading to a 12% increase in conversion.
Created a comprehensive component repository for SaaS websites, leading to a 60% reduction in design and development time for SaaS customers.
Redesigned Newwwton’s website.
August 2020 - October 2020
Designed brand identities, packaging and social media creatives for clients and in-house requirements.
Testimonials
"I had the absolute pleasure of working with Priyanka as a Product Designer at Popup. Priyanka was in charge of many projects, including redesigning our Admin and Storefront Editor, which involved building and working with our new design system.
Priyanka is a highly skilled and experienced Product Designer with a deep understanding of design thinking and user experience design. She is also a natural leader and collaborator with a passion for building products that users love. With Priyanka we successfully redesigned our Admin and Storefront Editor, making them more user-friendly and efficient. She also worked closely with our engineering team to develop and implement a new design system, which has made it easier and faster for us to build new features and enhancements.
In addition to her design skills, Priyanka is also a great communicator and collaborator. She is able to clearly explain her design ideas to both technical and non-technical people. She is also always willing to listen to feedback and input from others.
I highly recommend Priyanka for any Senior Product Design position!"
Co-Founder, Popup
"I had the pleasure of leading Priyanka on several projects, where she effectively utilized our design system to develop intuitive UI/UX solutions. Her dedication to continuous learning and self-improvement is evident in the precision and innovation she brings to her design work.
Priyanka stands out for her exceptional communication skills which complement her solid design expertise. She can articulate complex design ideas with clarity, facilitating productive collaborations both within our team and with other departments.
Her proactive approach, coupled with a deep understanding of user-centric design, significantly enhanced the quality of our projects. Her designs reflect a keen understanding of user needs, and she has an intuitive ability to translate these needs into actionable design solutions.
Priyanka’s commitment to producing high-quality design output, her outstanding communication skills, and her collaborative nature make her an invaluable asset to any team. I wholeheartedly recommend Priyanka and am confident that her design prowess and exceptional communication skills will serve her well in all her future endeavors."
Head of Design, Popup
"I had the pleasure of working with Priyanka at Popup, and it was a fantastic experience. Priyanka is not only a smart and intuitive Product Designer but also brings a light-hearted and positive vibe to the team.
She has an eye for detail, especially when it comes to user experience and understanding user stories. Our collaboration sessions were always something I looked forward to. It's clear that she genuinely cares about creating designs that resonate with users.
What stands out about Priyanka is her great mix of design skills and teamwork. She's adaptable, takes feedback well, and is always ready to contribute to the team's success. I have no doubt that she'll continue to excel and be a great team player wherever she goes.
Product Manager, Popup
"Priyanka worked with me for several projects and led design for incredible.dev where I managed her. Her eye for details in UI/UX and empathy for customers is top notch.
She is not a person who compromises on quality just because we are on a tight schedule, she pushes herself to get the commitments delivered. The best part about her is her ability to just merge with developers and work out the best possible solution that sticks to the timeframe and solves the problem of a customer.
Her designs were advanced and her skills to optimize UX lead to many design innovations in our company. Present a rough idea and she sprinkles her magic to make it the best possible experience for your customer. She's a gem of a person, a team player, amazing designer and I'd recommend her above and beyond."
Co-Founder, Incredible
This portfolio
I built this portfolio using Framer. It is hacked together but it is uniquely mine.
I believe design is more than visuals and processes; it's a journey of challenges, missteps, and growth. I want every project to tell a human story, so I've tried to document the real challenges and lessons the best I can.
Reach out to me at priyanka.raja312@gmail.com if you have any questions or if you want to see more pictures of my cat.
